COLE HAAN: Copywriter and Brand Identity Consultant

January 2012-April 2013; Acted as the sole in-house copywriter from April 2012-2013.

As a thoughtful and creative content builder, I consistently worked across channels to gather pertinent marketing information and create all in-house assets for the Cole Haan brand, including: print & direct mail, e-commerce, media, retail training, design brochures, video storyboards, seasonal campaign stories, press releases, social media content and much more. A small sampling of work below.